(2018) Documentary (Diamond Docs) James Wilks, Arnold Schwarzenegger, Patrik Baboumian, Scott Jurek, Dotsie Bausch, Kendrick Farris, Nimai Delgado, Lucious Smith, Gary Wilks, Fabian Kanz, Kim Williams, Morgan Mitchell, Rip Esselstyn, Mischa Janiec, Damien Mander, Tia Blanco, Bryant Jennings, Griff Whalen, Damien Mander, Helen Moon. Directed by Louis Psihoyos
Eating meat has long been understood to be less healthy than eating vegetables. However, a mythology regarding the manliness of being a vegetarian has also developed; eating meat makes you stronger, more masculine, more virile. These are ideas largely pushed by purveyors of meat, including burger joints and cattle collectives.
This documentary is out to puncture those myths and perhaps make a few converts among the sports bar crowd. The message is aimed almost overwhelmingly towards men, even going so far during an extended segment to show that eating a plant-based meal before bedtime results in – ahem – improved bedroom performance that night. Gentlemen, start your erections.
There are few men as bad-ass as Wilks, a former UFC fighter and former carnivore. While rehabbing an injury, he researched methods that might get him back in the octagon sooner but came across a study that startled him; gladiators, thought to be among the manliest men ever, were largely vegetarians according to scientific analysis of their bones. The fact that these guys were among the biggest and strongest of their time gave Wilks pause.
He soon found that there were plenty of modern equivalents. Baboumian, one of the strongest men on the planet and a world record-holder for the most weight ever lifted and carried by a human, has been a vegan for ages. So too has ultimate marathoner Jurek and Olympic cycler Bausch. Former NFL player Lucious Jones who is Wilks’ trainer, also has been a vegan largely persuaded by his wife, a chef who specializes in healthy diet. His old team, the Tennessee Titans, were mired in a streak of seasons failing to qualify for the postseason but once more than a dozen members of the team began eating vegan the team made a surprise return to the playoffs. Of course, all the credit is given to the diet.
There is also a nearly endless parade of doctors proclaiming the virtues of a plant-based diet, showing the medical benefits. Quite honestly watching all of these interviews, even supplemented by nifty graphics as some of them are, I found it all beginning to sound repetitive and my interest waned. Even with testimonials coming from the Terminator himself didn’t sway me as much. Maybe I’m just mule-headed but I do love me a burger from time to time.
There’s definitely a new convert’s zeal here and Wilks makes for a solid narrator, even converting his father to the cause after the elder Wilks suffers a major heart attack. In fact, the zeal was a bit off-putting. It’s sort of like having an evangelist preach to you the benefits of Christianity albeit without the scientific backing. There may be a few converts here and there, particularly those who are convinced that their dicks will get harder if they go vegan (the way to a man’s heart is most definitely not through his stomach) but the movie never addresses the main objection most carnivores have to turning to a plant-based diet – meat tastes damn good. In any case, while they make a good scientific case if you are willing to wade through all the stats and graphs, I’m not sure that their apparent goal of converting the intractable will be met.
REASONS TO SEE: Explains the myths of vegetarianism well. Wilks makes a fine narrator.
REASONS TO AVOID: Doesn’t really make any new converts. The medical information can get bone-dry.
FAMILY VALUES: There is some occasional profanity.
TRIVIAL PURSUIT: Wilks is a former MMA fighter who currently trains law enforcement and military on combat techniques.
BEYOND THE THEATERS: Google Play, iTunes, Vimeo, Vudu
CRITICAL MASS: As of 10/2/19: Rotten Tomatoes:78% positive reviews: Metacritic: 57/100.
COMPARISON SHOPPING: The End of Meat
FINAL RATING: 6/10
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